ARES is owned by Snap Inc.

Augmented Reality (AR) represents a technological paradigm shift that is going to impact businesses across nearly every industry. Companies and brands that adopt a winning AR strategy will benefit and have a competitive advantage. ARES is a solution, equip with tool that will help brands keep that upper hand.

THE SOLUTION

AR Enterprise Services (ARES), is a new way for businesses to integrate AR technology into their own apps, websites, and physical locations – transforming the way they engage with consumers and drive better business results. Within ARES is Shopping Suite tool, which provides 3D Viewer, AR Try-On, Fit Finder, and more.

Another offering bundled with Shopping Suite is an Asset Creation Service that help businesses create digital versions of their product. Apparel, footwear, and eyewear products are some of the many that use proprietary photogrammetry hardware and machine learning creation pipelines to deliver high fidelity assets optimized for end user performance.

  • Ever growing list of product types and virtual tracking methods.

  • Offer ability to inspect, edit, view specs, and render in different lightings.

  • Catalog format for easy organization and integration management.

  • Measure performance analytics, and receive dedicated Shopping Suite support.

  • Utilize wide range of 3D creation pipelines to accommodate for a diverse list of product types.

  • Capable of ingesting brand assets as-is, with specific edits, or entirely from ground-up.

  • Collaborate closely with client to ensure expected quality of 3D generated products.

  • Consistently improve quality and pipeline to lower production times and cost of asset creation.

Companies that leveraged AR Try-On and interactive 3D Viewer technology to replicate the experience of in-store shopping, saw an 81% uplift in add-to-cart, leading to a 59% increase in revenue per visitor.
— Snap Inc.